The award function Suvarna Film Awards is an annual ceremony honoring the excellence in films in the Kannada industry. This function was established by the Star Suvarna channel in 2008. Star Suvarna channel was a Kannada language division of STAR India based in Karnataka. This is a function in which all the technical and artistic achievements in the Kannada film industry are well recognized. The main aim of the Star Suvarna Film Awards was to acknowledge and celebrate the contributions of the Kannada film industry as great contributions are acknowledged which prompts the Kannada film industry to contribute better. There are 29 distinct categories of awards in the event and each of those focuses on the different processes and parts of filmmaking. The nominations are divided into two main categories which include the best and the favorite. The Best category nominees are chosen through a jury process, but the favorite nominees are chosen through the voting process. This voting system is available throughout Karnataka. The common people vote for their favorite. As the nominees are chosen by the best members of the jury we can evaluate the best works done in the industry and improve the upcoming works. They conduct the people’s favorite we can understand what the people are feeling and what the audience is enjoying. As this has been continuing for several years, the awards function speaks about the rich cinematic heritage of Karnataka. The fourth iteration of the Suvarna Film Awards, was conducted on May 12th, 2012. The ceremony will be broadcast in early June 2012. 29 distinct categories of awards in the event and each of those focuses on the different processes and parts of filmmaking. The awards are bifurcated into Best and Favorite classifications.
With 103 Kannada films released in 2011, a panel of experts and Suvarna's editorial team will evaluate 150 nominations to determine the winners. The Favorite category nominees are chosen through a statewide public voting process. It was inaugurated in 2008. From the beginning, the Suvarna Film Awards have become an annual tradition. It celebrated and rewarded the Kannada film industry for three consecutive years. Some of the renowned Kannada film stars also deliver captivating stage performances. The whole grant award function has a head who coordinates and directs the whole program and it is Anup Chandrashekharan. He has expressed his thoughts about the occasion as he is the Business head at Suvarna. His words are, "Our film awards ceremony serves as a platform to acknowledge and celebrate the exceptional talent within the Kannada film industry. As we mark the fifth edition of the Suvarna Film Awards, I am truly grateful for the unwavering support we have received from the film fraternity. Both the performers and the behind-the-scenes crew have invested tremendous effort to ensure the success of this event, and it is my sincere hope that our viewers will find great enjoyment in the show." A Film Fans Express van is touring major cities including Bangalore, Mysore, Hassan, Hubli-Dharwad, Belgaum, Hospet, Gadag, and Davangere to gather votes. Viewers can cast their votes via SMS and the event's website.
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