Top 10 Highest Paid Celebrities for Brand Endorsements
It is apt to begin this article with Shah Rukh Khan as he has the maximum number of endorsements to his name. He has endorsed as many as 39 brands till date. No wonder he is minting huge money via endorsements. He made a whopping 20 crores by endorsing a pan masala brand. “Brand Ambassador of the Year” is the title given to him at different business award ceremonies. He charges 4 crores per day for endorsements.
Salman Khan has been endorsing brands much before entering the film industry. This speaks of the popularity he has as a brand himself. After becoming a superstar, he was, naturally, approached by a huge number of brands. He has been rumored to have made 18 crores by endorsing Thums Up. Anyway, he too charges around 4 crores a day for endorsements.
Yes, the next on the list is Ranveer Singh. He is almost every brand’s choice for endorsement. Recently, he replaced Salman Khan as the brand ambassador for Thums Up. He also said to be the SRK of Television. In just 2 years his endorsements have risen from 3 to 16. He has endorsed a diverse category of brands such as Rupa Frontline, Durex condoms, Ching’s Noodles, MakeMyTrip, etc. He has even sung a rap song for Ching’s which was written by him only. Brands prefer Ranveer Singh because of his energy and his audacity to set a new trend. He charges 3.5 to 4 crores per day.
The list would have been incomplete without mentioning Mr. Perfectionist. He does not endorse any random brand. He is very choosy about the brands he endorses and probably he even uses the product before endorsing it. That’s why he does not have many endorsements on his list. He signed a whopping 30 crores deal with Snapdeal and became the most expensive celebrity brand ambassador. Normally he charges 5 to 7 crores a day for endorsements.
Despite being a septuagenarian, this legendary actor is still being approached by many well-known brands. While his counterparts have either faded into oblivion or downgraded to doing elderly roles, Big B is leading the TV commercials. He has a variety of endorsements in his bag – from hair oils to pens, cars to chocolates. He is also the face of the Swachh Bharat Abhiyaan. He charges 2.5 to 3 crores a day for endorsements.
Deepika has 6 movies in the 100 crores club. She is naturally one of the top actresses in the country. She has forayed into Hollywood which has increased her popularity making her a global figure. Quite naturally, she is sought after by many famous brands. She charges around 8 crores for an endorsement. She has more than 20 endorsements to her name.
The Khiladi of Bollywood likes to work round the year. Therefore he not only releases multiple movies but also endorses multiple brands. He is associated with 13 brands. He earns 8 to 10 crores via endorsements in a year. Micromax, Red Label, Dollar Club, Honda Dream Yuga, etc. are the brands endorsed by him.
The heartthrob of Bollywood, Ranbir Kapoor, is also among the top choices for advertisers. The reason why many brands are associated with Ranbir is that he is popular among the youngsters and he has a cool persona. He has a clear image without any controversies which is crucial for brands. He charges around 3 crores per day for endorsements.
After making a mark in Bollywood, Priyanka went on to break the records in Hollywood too. She got her own TV series (Quantico) where she plays the lead character. She also stars in a Hollywood movie Baywatch. She has been at various global award shows and has become an international face. She is clearly one of the top choices for advertisers. She charges 4 to 5 crores per day for endorsements.
At the age of 23, Alia Bhatt is also a brand name for various advertisers. Not only does she endorse Indian brands but also international brands such as Maybelline and Caprese. It is quite an achievement for her to be one of the most expensive brand endorsers. She charges 1 crores for an endorsement.
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