Ladies Hour is a TV show broadcast on Kaumudi TV. It is aired for five days, from Monday to Friday on 2:00 pm. This time slot of two in the afternoon is allotted for women who have completed their household chores and are spending time with the show and also those working, who are having a lunch break.
The target audience of this show is mainly women of the age group of 15 to 50 years of age. They are usually those who are recently retired or those who have climbed the steps of adolescence. Ladies Hour is a show for all ladies out there where they get to know about various topics that are beneficial in their day to day life. Women nowadays are very busy, traveling, working and even housekeeping. This show provides them an idea where they can take out some time for themselves and think about oneself.
This wholly dedicated show for women does not focus on the success stories or convey inspirational ideas of famous ladies. Instead, it gives tips about beauty and fashion. In this fast growing world, to be presentable and trendy is necessary. The importance of this is diffused in the minds of the viewers.
This show does not have an appreciable content. It can be one of the reasons that the viewership is not that great. The only thing that makes this show watchable is because of Lakshmi. The host of the show, Lakshmi starts the show with a song. Her melodies and charismatic voice are one of the reasons why one should not miss on the show. She has done her part of the show very beautifully, and her performance is above the par. Adhya Keshav handles the part of the program where she shares some beauty and fashion tips. Athithi is one segment of the program where invitation is given to specific people related to a certain field on the show.
There are discussions about the topic and analysis is made. Exchanging of opinions happens and different kinds of doubts are solved. It helps in adding information to the wealth of knowledge. These guest are usually cosmetologists, dermatologist, and beauticians. These kinds of programs are commonly seen everywhere. But the producers have taken a lot of effort to execute it in an easy and neat manner, whereas the audience expects the content to be made richer with new ideas.
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