An Indian Fashion Designer, Erum Ali was born on August 8, 1975. She has worked in Bollywood for more than sixteen years. She began her career with the Chennai's film Industry designing clothes for Abbas Ali in his movies and later married him. The couple has two children. She has emerged a new face in the Chennai Fashion Industry primarily from 2001.

She has designed clothes for Abbas for his films with local Cinematic Industries of Tamil, Malayalam, Kannada, Telugu and Hindi. Erum has worked as a Chief Designer for the Adventure- fiction film, Aayirathil Oruvan.

Erum Ali is described to be a fun-loving woman by nature. She says that their marriage alliance was finalized in youth years. Hence, their bond has become stronger with time. She adds that initially, she faced problems as she couldn’t get along well with Abbas friend zone now she has adjusted well. She adds that being a wife of a film Star can be very trying as it demands one to be active all the time, may it be handling fixed appointments, throwing parties or meeting and tying up with director's, writers and top producers of the Industry. She also states that the profession can introspect one's privacy. Also, dealing with die-hard fans is a very tough matter as they get down to writing their ideas with blood and stuff which seems to be irritating at times, but one has to deal with it without any choice. She adds the fact that shooting sometimes takes a toll, and there's no time left to spend with family. However, Abbas is one person who understands this and takes her along when shoots are abroad allowing the couple to have a great holiday. She says that she is one lucky girl to get such a loving husband. Her husband Abbas compliments her saying that she possesses all qualities required to become a good wife. Their relation is a very compatible one and understandable. Abbas has confessed regarding his previous affairs with other ladies and she feels absolutely no harm but again warns him of not having any in the future. Abbas adds on that he is very proud of all her achievements and wishes to extend support whenever she needs it.

Erum figures out in the list of the topmost fashion/ costume designers in the country. She has a storehouse of talents and gives a fine grooming to her children. She knows how to live life happily, and that's what makes the difference.

She is a successful independent woman and runs her very own Bridal Lounge and Design Studios.

Nalini Sriram Tamil Actress

Nalini Sriram

Nalini Sriram is a costume designer based in Chennai whose entry into the professional field of fashion was like destiny’s big game plan. An English literature post-graduate and a freelance writer then, Nalini did not have the slightest idea even by the time when she was in her 30’s that the Tollywood fashion industry was waiting for her to make it big in the field. Nalini attributes her success in the arena of costume designing to the constant support of her family during her learning years in the job. Even after more than 22 years of work experience in her field of work, Nalini is still struck with a sense of nostalgia when she remembers how she received just Rs.5000 as the salary for her first film, Roja. Nalini started out in the field of costume designing during the time when it was still in its infancy, but since then, she has continuously progressed making both herself and the Tollywood fashion industry bloom. Throughout her career, Nalini has worked with great film directors like Mani Ratnam, Gautham Menon, Saran, Suriya and several other and she has given the film film industry and its characters some wonderful outfits in movies like Ek Deewana Tha, Asal, Ayan, Bombay, etc. According to Nalini, it was, in fact, the film Bombay that made her realise that costume designing was the career for her. Talking about the movie industry and its various aspects, Nalini acknowledges that it boasts of a very dynamic environment with a lot of chaos and last minute changes in everything, but the very fact that even in such a place, she has gotten her way through so smoothly speaks a great deal about her skills and talent as a costume designer. According to Nalini, Manisha’s costume in Kannalaney, Aishwarya’s in Kandukonden Kandukonden, Vijay’s clothes for the songs shot at foreign locations in Pokkiri and Rajini’s costume as the Egyptian king in the movie Kuselan have been some of the best works of her career. Talking about her dream, Nalini Sriram wishes to do a period film sometime in the future as a part of her career as a costume designer for the film industry. Nalini’s story and the way she made her way into the fasion industry is an example of how things that are meant to happen somehow find their way through the most unexpected places. Hopefully, she will continue to give life to the characters with her immense of fashion and costume.


Joy Crizildaa

Joy Crizildaa was born on the 25th of August in 1988. Joy’s birthplace is Chennai, India. Joy started her career as a film director in the South Indian Film Industry. At present, she is the founder of a Fashion Designing company called Signature. The company was founded in the year 2014. After completing her schooling, she moved to Chennai to pursue Visual Communications. During her study, she was an intern in the Star TV and even became a producer of the programs in the channel Captain TV. She worked under the direction of S. Anton. While working as a producer, she felt that her future lies in fashion designing. Joy was interested in designing, and so she decided to take up the profession. She shifted to Bangalore to complete a course in Fashion Designing, and hence she became a fashion designer professionally. Joy initially started her career as a film director. She had done Visual Communications, and so Direction was not difficult for her. But she could not taste success with the few films that she released. They did not receive good response and Joy understood that being a director would not give her fame or money. She shifted her attention to fashion designing. Her first film as a fashion designer was Rajanthiram. The costumes designed by her were greatly appreciated. The next movie that she signed after Rajanthiram was Jilla. The lead actor of the movie was Vijay, who is a heartthrob in the South. After designing clothes for him, she is now one of the most demanding Fashion Designer in the South Indian Film Industry. Joy has been working for the most successful and famous actors and actresses in the South. Actors like J. Ravi, V. Vishal, Atharvaa and much more have all wore her clothes. Joy designed clothes for the actress L. Menon in the film Miruthan. She has signed many movies between 2016 and 2017. One of her most successful designing was in the movie Darling. 2015 was the year when Darling was released. The lead actor in the movie was G. V. Prakash and the actress was N. Gairani. She designed T-shirts, Jeans, Frocks, Skirts and many other costumes for them. Her recently signed movie named Velainu Vandhutta Vellaikaaran stars actress N. Gairani. This will be the first time that viewers will see the actress in a saree and Joy is very lucky to get the job of designing it.

Joy Crizildaa Tamil Actress