Paying Fines New Strategy To Save Revenue In Kollywood?

Looks like Kollywood is really desperate to save itself from the impending doom.

According to the recent reports, despite the success of films like Tourist Family , Dragon etc., things haven’t been much different from 2024 for Tamil cinema, which continues to be one of the most underperforming regions only after Sandalwood, aka Kannada cinema.

This is why the makers are devising a new formula to keep the ship afloat. According to the new rules from the Multiplex Association of India, only those films will be considered for release throughout India, which have a minimum gap of eight weeks between the theatrical release and the digital release.

Since exceptions like Kamal Haasan’s Thug Life Click to look into! >> Read More... also exist, the Tamil makers are now making deals with the OTT platforms for early streaming. They are also ready to cough up the fine necessary to avoid strict action from the Multiplex Association of India for breaking the rules.

All eyes will now be on Coolie, the action drama that will clash with War 2 on August 14. The movie will be directed by Lokesh Kanagaraj Lokesh is a famous writer and director in Tamil Fi >> Read More... . The movie stars an ensemble cast of Rajinikanth, Akkineni Nagarjuna Akkineni Nagarjuna is a veteran Indian actor, TV p >> Read More... , Sathyaraj, Soubin Shahir Soubin Shahir is a well-known actor and an assista >> Read More... , Shruthi Haasan, Aamir Khan Aamir Khan or Mohammed Aamir Hussain Khan is Bolly >> Read More... etc.