Simran Hoon

Simran has more than two decades of experience in the media industry; she is one of the youngest women in the C-level leadership role in India. As Chief Executive Officer of The Q, a fast-growing Hindi entertainment channel, using its knowledge and expertise to provide strategic direction to create new company opportunities and drive organizational growth. Before joining Q, Simran held the position of Executive Vice President and Head of Advertising at Viacom18. Under her leadership, the team successfully established the COLS channel as the revenue leader among all the mainstream Hindi entertainment channels. She has also worked in different positions on leading social media platforms.

Simran is a member of the Pet & Animal Shelter Forums. She is also an active traveler and an athlete with an interest in marathons and horseback riding. In today's Readerpeak, Simran Hoon, CEO, of The Q talks to us about her journey in the media industry. Looking back on where She started her career from her current position, gives her an amazing and warm feeling. Her journey was full of excitement and learning, the road always turning sharp corners, full of challenges and opportunities. When She started her career with Sony Entertainment Television, She became part of a journey of incredible growth while Television was still growing. Moving on to Star TV & Zee Network, She was fortunate to be in the field of tent products and her rich knowledge prompted her to join what was then a new business - Viacom18 GEC - Colors.

As a female leader, She gained her strength and power, gained experience at all levels, and learned the importance of trust and relationships, all of which she has used in her current position as CEO at The Q. She was lucky enough to have a job that allowed her to do things differently, to try and constantly update herself to get better, which allows her to look at roadblocks in a whole new way. her role in Sony TV and as a founding member of COLORS at Viacom18 has been her first milestone and her current role as CEO of The Q is a milestone in her career. she started her journey focusing on achieving the impossible, however, Her previous knowledge and understanding of the industry led her to this position, and thanks to Curt Marvis and Sunder Aaron, Founders of The Q for her confidence and leadership potential.

In her early days, she worked to start businesses as famous brands. As someone who wanted a trip, she always liked to challenge herself. She left the organization at a high level and entered a new life. All the GECs she has associated with, in the past, started their journey like all other young companies. They are very successful because of the channel's vision of resilience to tough times and strong emergence. This zeal helps a person to discover their nation and the levels of power they have together in it, another level of interest.

At The Q, we work as a single team to create a unique and unprecedented product. her experience with some of the leading GECs in India helps her plan a business in The Q and create a path to lasting growth and success. she believes that success is given if you have the right professionals who think like Intrapreneurs and that is the greatest learning of my experience. Q is unique and unique in its proposal. It is challenging to prove that TV is still an important part of today's world and she thinks that is where all her experience and knowledge will help the Q team to be accepted and established as a leading brand of Hindi GEC.