Hundred Costume Changes For Mahesh In Brahmotsavam!

“Brahmotsavam” is the highly expected movie featured by Mahesh Babu, Samantha Ruth Prabhu and Kajal Aggarwal. Srikanth Addala directs this family entertainer. Mahesh plays a rich boy, unlike his previous outing as a smart middle-class boy with Srikanth in “Seethamma Vakitlo Sirimalle Chettu.” However, he looks simple as usual. When an online portal interviewed Mahesh, he said, "The character defined the look really. I play a simple Vijayawada boy and we wanted the clothes to reflect that. So we went with a casual look with tees and chequered shirts. So, the styling reflects my character in the film. I don't really get involved in the nitty-gritty of my look. I had a discussion with Srikanth and my stylist Akshay Tyagi to decide a brief. From then on my team took over. I just picked from the options they gave me." Akshay said, "Simplicity was the operating principle for Mahesh's look in the film. The entire wardrobe was planned to make him look easy-going and laid-back. Mahesh's character in the film is that of an everyday man and that's the reason we decided to keep the wardrobe simple and didn't go for a lot of stylish outfits. We went for a bright color palette and we have used every color in the book — red, white, yellow, blue et al. His costumes change depending on the location in which a particular sequence is set to reflect his character graph. We had nearly 100 changes in the film.”