Bill Dosanjh

Bill Dosanjh is an Indian-born British businessman. His current and prior duties include managing and increasing assets in a range of business sectors, focusing on leisure and sport, hospitality, and entertainment. Bill, who has been involved in athletic enterprises since 2006, is most known for launching "Khan Promotions" in the United States in 2010. Amir Khan Amir Iqbal Khan is a former professional boxer fro >> Read More... rose to worldwide popularity under Dosanjh's tutelage and became a two-time world boxing champion. Bill then ventured into the sports entertainment industry, forming the East West Sports FZ LLC Sports Media conglomerate in 2012. Along with some of Bollywood's biggest stars, Bill co-founded the Super Fight League Super Fight League was a TV show that was aired on >> Read More... (SFL), a Mixed Martial Arts (MMA) sports league, in 2012. Dosanjh then created a unique value proposition for the league and purchased the other co-founders. The adoption of a franchise-based league format and a unique point scoring system were significant components of this.

Bill has successfully taken Super Fight League abroad, concentrating on India, the United States, Canada, and the United Arab Emirates. SFL has completed more than 60 live events throughout the world. In 2017, Bill made history as the first Indian sports promoter to establish two leagues in the same calendar year. The Super Boxing League (SBL), which debuted in July 2017, illustrated the vast development potential that remains in an established and widely commercialized sport like boxing. Following the SFL model, viewership data showed that fans loved watching boxing in this new and exciting style. In 2017, the promotion hosted 31 events broadcast live on Sony ESPN in India, reaching a total audience of nearly 500 million people. Bill has been engaged in constructing a holistic ecosystem through the SFL and SBL that maximizes participation across both combat sports, MMA and boxing, in turn cultivating talent at the grassroots level while building a more enormous mainstream fan base.

Bill is now entirely focused on the Super Fight League (SFL) and Super Boxing League (SBL), with lofty goals of expanding the brands globally and hosting the world's first world championships in each combat sport. The Super Fight League and Super Boxing League are the only mixed martial arts and boxing leagues globally with franchise teams and a proprietary point scoring system. The 2030 objective is to build the greatest global but localized ecosystem in sports history, with 30 nations represented and 5,000 hours of content produced each year. The SFL intends to propose this case to the IOC for it to become the regulatory body of the sport of mixed martial arts. In contrast, the SBL plans to establish a benchmark for any rising professional talent to make it big in the ring with a WBC championship. SFL and SBL are duplicating their strategy internationally in League and Singular Fight Night formats based on their popularity.

Both IPs have inked agreements for SBL and SFL, which will reach over 900 million homes in over 50 countries. Bill Dosanjh has been active in several charitable endeavors. He has also been a global pioneer in advocating female empowerment. This is ingrained in SFL's business principles and is the key to the league's worldwide value offering, where male and female fighters participate on the same competitive stage. Beyond that, SFL has been a proponent of women learning self-defense and has hosted programs to help them do so. Outside of the workplace, Dosanjh has a reputation for being philanthropic, family-oriented, motivated, and ambitious.