Vikram Malhotra is a producer, Chief Executive Officer, and Founder of his production company Abundantia Entertainment, which he created in the year of 2013, an ex-executive, a marketer, and an entrepreneur. He managed to raise a whopping one hundred and fifty crores rupees to support his new company with the help of a Chinese firm and an Indian firm. Assisting him in his endeavor is
, a man with more than twenty years of experience,
, Rakesh Bagadia, Rajesh Savla, Raedita Tandon, Nidhi Agrawal, and Divya Harpalani.
He also managed to bring
, known for his movie Kal Ho Na Ho,
, Gulab Gang's director, Shoorjit Sircar, of
, famous for A Wednesday and M. S. Dhoni-The Untold Story, as the director for his production house. Vikram has abundant experience of working in the field of consumer products, service business, and several such categories. He is responsible for the branding of several products. He also worked for two major film studios named Viacom18 Motion Pictures, as a Chief Operating Officer, and Balaji Motion Pictures.
He is responsible for the market value and brand value of Viacom18 Motion Pictures and everyone in the industry knows him as someone who will green light projects that others might term risky or edgy. He resigned from Viacom18 Motion Pictures in May 2013. He has financed several films under his banners like the sleeper hit Kahaani, the Gangs of Wasseypur franchise, masala entertainers like
Tanu Weds Manu
, Son of Sardar, and Once Upon a Time in Mumbai, Shaitan and LSD, the emotional ones like Queen,
Bhaag Milkha Bhaag
, and four films ensemble
, and films on political issues like Special 26 and
. His vision behind helming the projects was to produce motion pictures that are content-driven.
He is also responsible for the success of international movies in India like Transformers 3 - Dark of The Moon, Madagascar 3, and Mission Impossible - Ghost Protocol. His long-term aim is to make Abundantia globally famous and a studio that foreign investors can trust and can churn out movies with meaningful scripts. He also wants to compete with Lionsgate, a reputed North American successful company. His film excavation film Airlift helped him bag awards like Zee Cine Critics Award for Best Film and Screen Award for Best Film while patriotic movie Baby won the Zee Cine Award for Best Film.