Ishq-e-Laa is a Pakistani romantic drama TV serial that aired on HUM TV. This story starts with Shanaya a television journalist who loves her work. She is brave and does not back off from sudden challenges thrown at her. She often is seen dealing with dangerous situations which shows how passionate and professional she is at her work. Since childhood, she has been a close friend of Azlan, a businessman, and has been in love with him for a while now. Although they share a special bond Azlan does not feel the same way about her. Tired of being in a one-sided love she starts to consider a marriage proposal brought to her by her parents. Realizing this Azlan comes to know about his feelings and proposes to Shanaya. Soon they get married but Shanaya’s brave nature and extreme professionalism are not understandable to Azlan. Azka is a young student who wants to become a doctor but she is troubled by a man named Abid.
Abid is not a good person and has been stalking Azka. He has been troubling her to the point that they almost got married forcefully. A tragedy hits Azka when her brother is killed by a businessman’s son. Shanaya promises to help her and deliver her justice. The businessman later kills Shanaya to protect his image and his son. Azlan is left uncontrollable after this incident. He becomes miserable and lost and his parents motivate him to let go of the past. Azlan realizes Shanaya’s priorities and decided to fulfill her promises. He funds her education and after five years she graduates as a doctor. Due to this situation, Azka gives one of her kidneys to Azlan’s mother and enters a contract marriage with him. Azlan hates her assuming that she did it for the money but soon realizes that she is a good person. He confesses his feelings to her and they both visit Shanaya’s grave.