Puthiya thalaimurai is a popular Tamil TV channel that has a lot of fans for the special programs aired by them. One of the notable shows is the Sakthi awards program organized by this channel.
Sakthi Awards is an event organized by the Puthiya Thalaimurai channel every year to recognize, empower, and celebrate the women of the society. The Sakthi food products ltd is the sponsor of this event. Award is given to the most successful, brave, and smart women who have contributed their valuable work to this society.
The first Award ceremony was held on 8th March 2015. The second edition was successfully held on 27th February 2016. A new set of achievers were recognized. The Research Support Team of the channel undergoes a lot of fieldwork to select the nominees for this prestigious award. Then, the nominees are again shortlisted. A very stringent selection process is followed by the channel. The consensus jury and the public voting are carried out to select the person who deserves the award. Public voting is carried on through their Puthiya Thalaimurai magazine, smart paper PT Indru, and their news channel.
The categories of this event are knowledge, efficiency, kindness, leadership and overall excellence. The awards are given by inviting special and prominent people of the society. Puthiya Thalaimurai Sakthi awards-2016 was telecasted on 12th March 2016.