Midukki was a popular, hit and much talked about Malayalam reality tele show which grabbed much eyeballs and also garnered very high TRPs during its airing. The reality show Midukki was exclusively meant for the girls from age group of 18 to 25 years. This glamourous reality show aired on every weekends on the popular Malayalam entertainment television channel Mazhavil Manorama. The channel initially sent out ads asking to send photos and bio data of the girls of the above mentioned age group and from them few were selected who were called for auditions and after a rigorous and strict auditioning process, 20 participants or contestants were selected and they were groomed for their appearance on the show.
Midukki consists of various rounds that tested the knowledge, beauty and make up sense and confidence and judged their overall personality. The show was hosted and anchored by none other than the talented and beautiful Malayalam actress Rima Kallingal. Thus judge’s panel comprised of the experts of their respective fields-Ambika, Dr. Piyush, Dr. Zaielshya, Shalini and Neena. One winner was declared from a total of 20 participants or finalists. The show faced few controversies but also became immensely popular among the audiences especially among the women viewers.